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How to raise VC for your AI startup

In today's hyper-competitive funding landscape, AI founders face unique challenges when pitching to venture capitalists. A recent discussion between Dani Grant from Jam and Chelcie Taylor from Notable revealed critical insights into how AI startups can effectively navigate the fundraising process in 2023 and beyond. The conversation explored everything from crafting compelling narratives to building investor relationships in an environment where AI enthusiasm meets heightened scrutiny.

Key points from the discussion:

  • AI fundraising has transformed from the "spray and pray" days of 2022 to a more disciplined approach where investors now expect clear business models, substantial traction, and differentiated technology.

  • Storytelling remains paramount – successful AI founders articulate not just technical capabilities but also explain why their specific team is uniquely positioned to solve the problem and how they'll build defensibility beyond the AI itself.

  • Early metrics matter more than ever – VCs are looking for evidence of product-market fit through retention data, customer testimonials, and signs that users are genuinely deriving value rather than just experimenting with new technology.

The new AI funding reality

Perhaps the most insightful takeaway from the conversation was how dramatically the funding landscape has shifted for AI companies. As Dani Grant noted, we've moved from an era where simply mentioning "AI" could secure funding to one where investors demand concrete proof of business fundamentals. This matters tremendously because it signals a maturing market – one where sustainability and actual business mechanics now outweigh technological novelty.

The shift reflects a broader trend in the tech investment ecosystem. After the initial wave of excitement around generative AI and large language models, investors have become more sophisticated in their assessment of AI startups. They're increasingly wary of companies that merely integrate existing models without adding substantial proprietary value or demonstrating clear paths to profitability.

What the experts didn't mention

Interestingly, the discussion didn't fully address the growing bifurcation in AI funding between infrastructure plays and application-focused startups. Companies building fundamental AI infrastructure (compute, specialized chips, model training platforms) continue to raise massive rounds despite limited revenue, while application companies face increasingly stringent revenue and traction requirements.

This creates an important strategic consideration for founders: positioning your company

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